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・ Lateral intermuscular septum
・ Lateral intermuscular septum of thigh
・ Lateral internal sphincterotomy
・ Lateral intraparietal cortex
・ Lateral lemniscus
・ Lateral ligament of malleus
・ Lateral line
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・ Lateral Link
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・ Lately I
・ Latemar
・ Latency
・ Latency (audio)
Latency (customer)
・ Latency (engineering)
・ Latency stage
・ LatencyTOP
・ Latendorf
・ Latensification
・ Latent Anxiety
・ Latent Apparel
・ Latent autoimmune diabetes of adults
・ Latent class model
・ Latent defect
・ Latent Dirichlet allocation
・ Latent extinction risk
・ Latent growth modeling
・ Latent heat


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Latency (customer) : ウィキペディア英語版
Latency (customer)
Latency in the retail sense is defined as the time between two customer events, such as a first and second purchase.
For example, if Sam buys a pair of casual shoes on July 1, 2012, and then returns to buy dress shoes on August 1, 2012, then his latency can be calculated as 32 days ((calculation )).
Not all customer events need be purchase related. One may calculate latency between visits to a website, responses in a phone or direct mail campaign, etc.
An example of latency between purchases may be seen in the graph of sample data here.
600px
==Sources==

* (Measure Potential Customer Value Using Recency and Latency ) (10 ), ()
* (Customer Latency ) (22 ) ()
* (Using Latency to Improve Customer Retention )

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
ウィキペディアで「Latency (customer)」の詳細全文を読む



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